Proporta – a mobile accessory design and manufacture company
Proporta’s best selling item, a waterproof pouch for smartphones, needed a redesign to suit new branding, as well as adapt to the increasing size of phones.
As the target market is amateur sports people, and the popularity of the GoPro series within the user group, a transparent window was placed on the backside of the pouch. Heat sealing was chosen to ensure IP58 performance, keep the profile slim, and lower the production costs. Visual design was based on new brand guidelines.
Apart from being 100% waterproof, the new Beachbuoy also have a capacitive window so users can operate the phone without taking it out. It also has a camera window, and loops to mount it on a bicycle for GPS in the rain.