Welcome to the inside of my head…



Creative, Analytical, and Forever Curious;

I was the child that always asked why.

I love figuring out how things work, but what fascinates me the most is what
makes people tick. I believe that technology augments human interactions,
rather than replaces them.
User centred design is at the core of my practice, but I believe that to design
a great experience, you not only need to put yourself in the users shoes, but
also at least have to have an understanding of the technical strengths and
I am currently an Innovation Experience Executive at Somo, leading in the
UX of emerging technology experiments: namely VR/AR/MR, applications of
artificial intelligence APIs, and voice.
The UX many new technologies are not standardised across the industry
due to the pace of engineering innovation. Based on user behaviour, I have
designed guidelines and thought leadership articles that have been used
across the sector.



This is a selection of my previous work. Due to NDA reasons, my recent work cannot be shown on this site. Please contact me to find out more about my work in emerging tech. 

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